Big car sales are a way of life all over the world. Motor dealers are constantly vying for the attention of prospective customers with bigger a better offers of savings and discounts.

So, when the Brisbane area was hit by massive hailstorms damaging thousands of cars they had a problem. How to make a noise in an already noisy space?

The solution not only needed to be a quick and effective, but it also needed to out-shine all the other car yards attempts to clear their own damaged stock.

 

Queensland’s Biggest Ever Big Hail Car Sale

In conjunction with the marketing team, eroomcreative developed an entire concept, produced a responsive website, digital ad banners and eDMs as well as print advertising (both generic and dealer taggable). All this in the space of a week!

In the first 24 hours the website (www.bighailcarsale.com.au) welcomed over 2300 users and registered over 11,000 views and the call centre was overloaded by the sheer number of enquiries and leads generated by the site. Not a bad problem to have.

Brand Bashing

Brand Bashing

We are constantly discussing, creating and tweaking logos and brands for companies – it's what we love to do and we wouldn't have it any other way. What proves to be a constant battle is explaining to clients why the process can take so long, and be more expensive,...

Zooper! hits the streets

Zooper! hits the streets

eroomcreative is very proud to announce the launch of an all-new used car dealership brand – Zooper! This is the culmination of eight months intense effort with everything – from initial brand development, website, and sales documentation through to POS and dealership...

The future of Formula 1

The future of Formula 1

eroomcreative have recently completed designing the first issue of TrackRecord, a new magazine for the AsiaCup race series in Malaysia. Superbly organised by the Meritus GP team, the AsiaCup is a race series for young racers to graduate from Go-Karts to cars. Some of...

On the Perfexion film set

On the Perfexion film set

eroomcreative had a very long, super-busy but hugely productive day in the NBN studios in Newcastle last week. We were shooting the new product videos for the Perfexion Premium Car Care range. With cars to be polished, drinks to be spilled and windscreens to be...

Car Care brand breaks cover

Car Care brand breaks cover

Back in March we announced that eroomcreative had won a pitch to design an exciting new car care product. At that time we were sworn to confidentiality but now we are able to release imagery of the product. The design process The...

Website Salvation

Website Salvation

eroomcreative have been selected to offer website salvation to the British division of the internationally recognised charity, the Salvation Army. The UK Salvos have a number of subsidiary sites and stores all of which will require careful design and structural...

Beer brand gains national recognition

Beer brand gains national recognition

Rocket Science Mad Hatter, a beer brand that eroomcreative designed, has gained national recognition in the Hottest Craft Beers of 2013. It was hoped that this popular brew would feature somewhere in the nineties but when the result was published it had made it in at...

Pitch won to design new car care brand

Pitch won to design new car care brand

We are extremely proud to announce that we have been awarded the contract to design two new car care brands. After weeks of hard work in the studio, and rather more late nights slaving over a hot keyboard than we'd care to mention, we have been rewarded for our...

Brand Bashing

Brand Bashing

We are constantly discussing, creating and tweaking logos and brands for companies – it's what we love to do and we wouldn't have it any other way. What proves to be a constant battle is explaining to clients why the process can take so long, and be more expensive,...

Zooper! hits the streets

Zooper! hits the streets

eroomcreative is very proud to announce the launch of an all-new used car dealership brand – Zooper! This is the culmination of eight months intense effort with everything – from initial brand development, website, and sales documentation through to POS and dealership...

The future of Formula 1

The future of Formula 1

eroomcreative have recently completed designing the first issue of TrackRecord, a new magazine for the AsiaCup race series in Malaysia. Superbly organised by the Meritus GP team, the AsiaCup is a race series for young racers to graduate from Go-Karts to cars. Some of...

On the Perfexion film set

On the Perfexion film set

eroomcreative had a very long, super-busy but hugely productive day in the NBN studios in Newcastle last week. We were shooting the new product videos for the Perfexion Premium Car Care range. With cars to be polished, drinks to be spilled and windscreens to be...

Car Care brand breaks cover

Car Care brand breaks cover

Back in March we announced that eroomcreative had won a pitch to design an exciting new car care product. At that time we were sworn to confidentiality but now we are able to release imagery of the product. The design process The...

Website Salvation

Website Salvation

eroomcreative have been selected to offer website salvation to the British division of the internationally recognised charity, the Salvation Army. The UK Salvos have a number of subsidiary sites and stores all of which will require careful design and structural...

Beer brand gains national recognition

Beer brand gains national recognition

Rocket Science Mad Hatter, a beer brand that eroomcreative designed, has gained national recognition in the Hottest Craft Beers of 2013. It was hoped that this popular brew would feature somewhere in the nineties but when the result was published it had made it in at...

Pitch won to design new car care brand

Pitch won to design new car care brand

We are extremely proud to announce that we have been awarded the contract to design two new car care brands. After weeks of hard work in the studio, and rather more late nights slaving over a hot keyboard than we'd care to mention, we have been rewarded for our...